Google found me on Google. Photography by Virginie Gosselin.

Domingo, 26 de Janeiro del 2020
f9138780602829.5cee9c106662d.jpg 583.69 KB

In June 2018, at Google's headquarters in Mountain View, California, Art Director Steve Czech and Visual Design Lead Brendan Callahan were planning on renewing Google's Shopping imagery.

As part of many creative projects, beginning with a couple of mood-boards, they noticed that many of the photographs they were referencing were part of Virginie Gosselin's work.

They emailed Virginie requesting to talk to her about a future project for which they prepared a proposal to develop the imagery for Google Shopping with Zetä Production.

We just love the monochromatic work that resulted in this project where each image color is related to a specific category. When the team produced a series of themed images, they decided to combine colors from the different categories but still maintaining a very friendly atmosphere around the photographs.

1700de80602829.5cee9c10690e1.jpg 384.04 KB

c20f8180602829.5cee9c1067a08.jpg 456.79 KB

a7e7dd80602829.5cfe8ab11b5cb.jpg 422.65 KB

3bbd4e80602829.5cee9c10682a4.jpg 454.66 KB

99839380602829.5cee9c10699cb.jpg 558.07 KB

8ae18580602829.5cfe8ab11b369.jpg 610.97 KB

38662d80602829.5cfe8ab119b93.jpg 627.64 KB

ea099080602829.5cee9c1067e86.jpg 380.13 KB

155ce280602829.5cee9c10675b7.jpg 616.21 KB

34396d80602829.5cee9c1066178.jpg 343.34 KB

a7fd1a80602829.5cee9c1068c67.jpg 696.33 KB

44188280602829.5cee9c1069762.jpg 439.92 KB

837a0680602829.5cee9c1068541.jpg 350.03 KB

fbd82080602829.5e266a01b7bbc.jpg 463.52 KB

01f08380602829.5e266a01b7481.jpg 472.92 KB

9d33e880602829.5dc45a85481d5.jpg 421.55 KB


Images and press release:
Google Shopping Imagery on Behance
Google Shopping Virginie Gosselin Press Release

Você poderia gostar também:

Metallic Foil Packaging

Metallic Foil Packaging

Metallic foil packaging collection for very different products by agencies from around the world.

Packaging creative work

Changing our way of thinking about Neon Packaging

Changing our way of thinking about Neon Packaging

Neon color palettes on packaging, used to be associated with cheap products or products made to catch the attention of young teenagers but that is a thing from the past.

Packaging creative work

As above, so below

As above, so below

“As Above” is an invitation to contemplate the beauty of this perpetual movement of which we are part of... And perhaps invite the viewer to reflect on his position in the universe and the preciosity of life.

creative work


O que é o Galant?



Uma ferramenta para criativos como você, que ajuda a estabelecer processos e administrar:

Clientes + Orçamentos + Projetos + Calendário + Arquivos + Ingresos + Despesas

Te ajudamos a manter sua empresa rentável proporcionando informação detalhada das margens dos projetos baseado em gastos e uso do tempo da equipe, para que possas aprender a cobrar adequadamente cada serviço.

Experimente 30 dias grátis