Artistry meets masonry in Mortar, a brewery brand.

Terça-feira, 09 de Março del 2021

Mortar is a brewery based in Boulder Colorado. Their brand, designed by Kevin Craft, is greatly inspired by Freemasonry along with a little bit of the oddities and mystique of the Illuminati. The logo is derived from a hammer used to forge steel, and an eye in the center to go along with the strange symbols of the Illuminati.

Typography, geometric patterns and icons are used in the can's label to go along with the etched style of vintage documents and etchings like the ones found on dollar bills.

The brewery produces 3 types of beer that come in different packaging using color with an over arching color scheme employed through out the brand.

Project by
Kevin Craft

Você poderia gostar também:

Feel Skincare by Arithmetic

Inspired by the desire to introduce introspection to the personal care process, this is Feel, a brand designed by Arithmetic whose focus is the efficacy of its products and ingredients.

Skincare branding Packaging

Oji Sushi

Oji is a takeaway sushi brand based in New Zealand designed by Seachange.

sushi branding Packaging

Branded Packaging Duct Tape

Consistency is one of those elements that must be present along the branding spectrum.

Packaging branding duct tape

House of Wang brand identity

House of Wang is an interior design gallery with a focus on state-of-the-art furniture whose brand was developed by Oddity Studio.

branding stationery gallery interior design

O que é o Galant?

Uma ferramenta para criativos como você, que ajuda a estabelecer processos e administrar:

Clientes + Orçamentos + Projetos + Calendário + Arquivos + Ingresos + Despesas

Te ajudamos a manter sua empresa rentável proporcionando informação detalhada das margens dos projetos baseado em gastos e uso do tempo da equipe, para que possas aprender a cobrar adequadamente cada serviço.

Experimente 30 dias grátis