Artistry meets masonry in Mortar, a brewery brand.

Tuesday, March 09, 2021
Mortar is a brewery based in Boulder Colorado. Their brand, designed by Kevin Craft, is greatly inspired by Freemasonry along with a little bit of the oddities and mystique of the Illuminati. The logo is derived from a hammer used to forge steel, and an eye in the center to go along with the strange symbols of the Illuminati. 

Typography, geometric patterns and icons are used in the can's label to go along with the etched style of vintage documents and etchings like the ones found on dollar bills.

The brewery produces 3 types of beer that come in different packaging using color with an over arching color scheme employed through out the brand.

Mortar brewery cans.

Mortar brewery can and coasters.

Mortar brewery cans.

Mortar brewery coasters.

Mortar brewery label.

Mortar brewery label.

Mortar brewery label.

Mortar brewery iconography.



Project by
Kevin Craft

You might also like:

Mea Culpa, handmade jewelry from Australia.

Mea Culpa, handmade jewelry from Australia.

Mea Culpa is a Melbourne-based jewelry brand designed by Both Studio.

branding Packaging jewellery

Sustainable Packaging Design Should not be Boring.

Sustainable Packaging Design Should not be Boring.

We've done some research to find out how sustainable packaging design efforts can actually be creative, functional and become a reality.

Packaging packaging design sustainable

ManoMano, an e-commerce company specializing in gardening & DIY

ManoMano, an e-commerce company specializing in gardening & DIY

This brand concept was developed by Mathilde Vallée and considers each person having a unique approach to DIY or gardening.

branding typography

Emilie

Emilie

Emilie is a bar whose brand design was in charge of Albino Estudio and whose theme focuses on vinyl records.

vinyl records branding bar


What is Galant?



A digital tool for creatives like you that helps establish processes and manage:

Clients + Quotes + Projects + Calendar + Files + Income + Expenses

We help you maintain your company profitable by giving you detailed information about your margins based on expenses and people's time usage, so you can learn to adequately price your services.

Start your 30-day trial now