Don Tuch by Human

Tuesday, January 19, 2021
Don Tuch is a fast food project located in Mexico City and developed by Human agency. The project focuses on Yucatan's gastronomic traditions, around which this eclectic concept is created combining authentic flavors in a memorable way.

For the project's identity, Human wanted to add playfulness and nostalgic contrast at the same time. They created a character called "Don Tuch" that highlights the friendliness of the concept with a serif typeface and vibrant colors in red and yellow.

For the branding, they created various labels and stamps with the character as well as infinite patterns using the project's identity.

image.jpeg 971.29 KB

image.jpeg 531.54 KB

image.png 369.18 KB

image.jpeg 255.13 KB

image.jpeg 357.72 KB

image.jpeg 1.02 MB



Proyect by
Human

You might also like:

Oji Sushi

Oji Sushi

Oji is a takeaway sushi brand based in New Zealand designed by Seachange.

sushi branding Packaging

House of Wang brand identity

House of Wang brand identity

House of Wang is an interior design gallery with a focus on state-of-the-art furniture whose brand was developed by Oddity Studio.

branding stationery gallery interior design

Mea Culpa, handmade jewelry from Australia.

Mea Culpa, handmade jewelry from Australia.

Mea Culpa is a Melbourne-based jewelry brand designed by Both Studio.

branding Packaging jewellery

Rut Marut, a pizza joint in Mexico City

Rut Marut, a pizza joint in Mexico City

The visual identity design for this project was in charge of VVORKROOM.

pizza branding signage


What is Galant?



A digital tool for creatives like you that helps establish processes and manage:

Clients + Quotes + Projects + Calendar + Files + Income + Expenses

We help you maintain your company profitable by giving you detailed information about your margins based on expenses and people's time usage, so you can learn to adequately price your services.

Start your 30-day trial now