90's Hollywood & Bel Air inspired Florist Identity
Wednesday, March 24, 2021
Jean-Pascal is a Los Angeles based Florist whose identity was developed by Caserne.
Innovative and contemporary, he has been showcasing the world’s most beautiful flowers in luxury hotels and landmark brands such as the Ritz-Carlton, Dior, Chanel, Tiffany and more.
The project's directive included developing a visual identity following Jean-Pascal's contemporary approaches in floral designs. Caserne's inspiration came from the Hollywood & Bel Air look from the ’90s. The visual composition creates a contrast between luxury and the ludic expression of that era.
Project by
Caserne
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